Preflect
Visual Branding for Preflect
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Preflect are a flexible, virtual
network of young practitioners and students across the UK who volunteer
their time and skills to help
small, local causes in need of
communications support. They came to me mid-2020 as they had decided they needed a complete rebrand and wanted a professional to take care of it.
network of young practitioners and students across the UK who volunteer
their time and skills to help
small, local causes in need of
communications support. They came to me mid-2020 as they had decided they needed a complete rebrand and wanted a professional to take care of it.
I created a style guide that communicated the core brand values and what elements needed to be used across different platforms. This meant that the team could continue producing marketing content themselves and follow the clear brand guidelines so everything was consistent and professional.
A logo, colour palette, photography, powerpoint presentation templates and letterheads were all provided as part of the package, along with discounted print costs due to my relationship with international suppliers.
